Masuma Shariff
Technology Associate @ Advania UK
Manchester City Centre, United Kingdom
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Hello! I'm Masuma Shariff, a cybersecurity professional at Advania through the Early Years Program. I'm currently expanding my expertise by learning to use Microsoft Purview, Entra ID, and the Defender suite.
I'm passionate about empowering women in tech, which has led me to deliver two TEDx talks on ‘Women in Tech’ [which you can watch here; https://www.ted.com/talks/masuma_shariff_the_power_of_technology_for_women?subtitle=en] and become an active member of the Advania Women’s Network.
Looking ahead, I aim to advance my expertise in cybersecurity, take on leadership roles, and inspire more women to join the tech industry.
Area of Expertise
Topics
Global Bias in AI: When Western Data Shapes the World
AI systems are only as good as the data they learn from, but what happens when that data overwhelmingly comes from Western nations? This talk explores the systemic bias in AI models caused by uneven global data representation, and how it impacts developing nations in areas like healthcare, finance, and governance. We’ll examine real-world consequences of this imbalance, discuss why diversity in datasets matters for security and fairness, and propose strategies for building inclusive AI that serves the entire world, not just the Global North.
NDC Copenhagen 2026 Sessionize Event
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